Nearly half of all Yukoners report they are still undecided on which candidate they plan to vote for in the November 4th election. In an on-going DataPath Poll, 48% of Yukoners are still undecided when asked, “In your riding, the candidates are:… Which one of those candidates would you be most likely to vote for?”
The undecided group is higher in Whitehorse, where 52% are still undecided, compared to 38% undecided in the communities.
When undecided voters were asked, “what is most likely to influence your decision?” 32% said they were looking for a commitment on the economy, and 30% said they would be most influenced by the personality or reputation of the candidate. There was a significant difference on this when comparing residents of Whitehorse and those in the communities. Whitehorse residents placed greater importance on the candidate (31%) compared to those in the communities (26%). In the communities, 37% would be influenced by a commitment on the economy compared to only 30% among Whitehorse residents. This isn’t too surprising commented Donna Larsen, partner in DataPath Systems. “Whitehorse has a greater concentration of government employees, who tend to be less impacted by the ups and downs of the economy.” A commitment on social issues would influence 18% of the undecided vote. This is higher among undecided women – at 24%. Women also tended to be more often undecided, with 52% of women still unsure on who they would vote for, (this is 44% among men).
One factor that is likely impacting the undecided vote is that 25% of those planning to vote are still not sure who the candidates are in their riding. This is as high as 30% in Whitehorse, and is only 13% in the communities.
Among those decided, the three parties are running a tight race across the ridings. Across the Territory, 36% of decided voters are selecting a Liberal candidate, while 33% are planning to vote for a Yukon Party candidate and 28% are going with an NDP candidate. In addition, 3% are voting for an independent. Currently, the Yukon Party is slightly weaker in Whitehorse, where 29% are planning to vote Yukon Party. This increases to 38% in the communities. The Liberal party shows the opposite trend, with 38% of the vote in Whitehorse, dropping to 32% in the communities. The NDP shows 29% of Whitehorse voters’ support, and 26% in the communities. Four percent of Whitehorse residents are planning to vote Independent, compared to 3% in the communities. However, this poll is still underway and this information will be updated early next week.
The personality and reputation of the candidate is also important to decided voters. When asked “what is the main reason you would vote for that candidate”, 47% responded that they selected their candidate primarily based on their party’s policies and platform. However, 35% felt their decision was more likely based on the candidates themselves. In addition 19% felt they were mainly voting for that candidate because they don’t like the current government.
Another factor in the election is that at least 10% of voters are not planning to vote at all. This is highest in Whitehorse (10%) compared to 7% in the communities.
These poll results are based on 441 surveys. DataPath Systems will conduct additional polling across the Territory throughout the weekend. The data is weighted to accurately represent Yukoners based on the community they live in, their age and gender. Percentages are statistically valid to +/- 4.6%, 19 times out of 20 (95% confidence). This was a non-commissioned study, paid for by DataPath Systems.