Yukon Party Rebounds

In a recent poll conducted by DataPath Systems, the Yukon Party is gaining support in the face of a pending election.  At the election in October of 2002, the poll results showed the Yukon Party with 39% of the respondents planning to vote for them (actual election outcome was 40%).  That support dropped as low as 25% in December of 2005.  However, it grew to 29% in the Spring, and is now at 33%.  At the same time, support for the NDP had been dropped slightly from their peak of 35% down to 31%.  The Liberal Party has seen less fluctuation over the years, at 32% in the October 2002 poll, and now at 30%.  “The real driver for the Yukon Party in poll was the undecided voters.  In past polls completed in non-election years, nearly one-third of Yukoners were undecided.  But now, as the election starts to take shape, that has dropped to 12%, and the real beneficiary in that has been the Yukon Party.” Commented Donna Larsen, a partner at DataPath Systems.

 

At the same time, satisfaction with the Yukon Party has increased.  On a scale from one to five, 23% of Yukoners rated the Yukon Party a 4 or 5.  “While not has high as the 27% in early 2003, it is higher than the teens and low-twenties that we saw during 2004 and 2005.” Added Larsen.  The NDP has consistently seen the high ratings in the upper teens, but dropped to 10% this poll, while the Liberal Party peaked at 19% in late 2005, they are now at 17%.

Confidence in the economy is also improving.  Until 2004, less than 5% of Yukon residents rated the Yukon economy as in either healthy or peak condition.  This started to improve early in 2005 to 12%, and is now up to 18%.  That result may be driven by personal improvements residents are feeling.  In the summer of 2002, 16% of residents said that they were somewhat or much better off compared to a year ago.  That has increased rather steadily to now reach 27%.

That coincides with a drop in the percentage of Yukoners who list the economy as the number one issue in the Territory.  In the Fall of 2004 that peak at 42%, and is now down at 23%.  “Other more social issues are moving up the list – especially land use planning, the environment and development issues.  In the past this was the most important issue for around 5 to 10% of Yukoners, but now 16% rate this as the number one issue.  Alcohol and drug related issues also increased from approximate 4 to 5% up to 9% in this poll” commented Donna Larsen.

The survey was conducted by DataPath Systems; an independent Yukon-based market research company. Telephone and web panel surveys were conducted with 145 Whitehorse residents and 155 non-Whitehorse residents between August 5 – 15, 2006. The data is weighted to accurately represent Yukoners based on the community they live in, their age and gender. Percentages are statistically valid to +/- 5.5%, 19 times out of 20 (95% confidence). The information reported here was non-commissioned, paid for by DataPath Systems.

 

For more detailed information contact Donna Larsen at 867.660-4600.

 

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